Sponsorship
DraftKings to sponsor Mike Tyson comeback fight
DraftKings has been named the official sports betting partner of the upcoming boxing match between former undisputed heavyweight world champion Mike Tyson and former four-division…
Arizona casino partners with Phoenix Suns & Mercury
Arizona’s tribal-operated Gila River Hotels & Casino has announced a new partnership with National Basketball Association (NBA) team Phoenix Suns, and Women’s NBA (WNBA) team…
DraftKings scores first golf partnership with DeChambeau
Sports betting and daily fantasy sports operator DraftKings has secured its first deal with a professional golfer by entering a partnership with US player Bryson…
FanDuel nets partnership with NBA’s Memphis Grizzlies
Daily fantasy and sports betting operator FanDuel has struck a new strategic partnership with Tennessee-based National Basketball Association (NBA) team, the Memphis Grizzlies. The multi-year…
WynnBET enters multi-year sports betting partnership with Nascar
WynnBET, the digital gaming division of Wynn Resorts Ltd., has entered into a multi-year, national sports betting partnership with the National Association for Stock Car…
BetMGM extends partnership with Detroit Red Wings
BetMGM, the online gaming joint venture between MGM Resorts International and GVC Holdings, has renewed and extended its partnership with National Hockey League (NHL) team…
SBUSA: Welcome to the show
There has been a steady flow of announcements of tie-ups between sports teams and betting operators in recent months, as professional sports works out how…
FanDuel gains D.C. presence through MLS team deal
Washington D.C.’s Major League Soccer (MLS) team D.C. United has announced a long-term, exclusive partnership with sports betting and daily fantasy operator FanDuel. The deal…
Caesars and William Hill jointly sponsor NFL’s Colts
Caesars Entertainment and William Hill have together signed a deal to become an official sports betting partner of the Indianapolis Colts, the first joint team…
Unibet adds sports betting to Philadelphia Eagles partnership
Kindred brand Unibet has expanded its casino partnership with the NFL’s Philadelphia Eagles to cover sports betting as well as casino. Unibet signed a deal…
PointsBet partners with NFL’s Colts and Bears
PointsBet has agreed partnerships with both the Indianapolis Colts and Chicago Bears, making it a sportsbook partner of the NFL franchises. Under both deals, PointsBet…
Rivers Casino Pittsburgh partners with NHL’s Penguins
The NHL’s Pittsburgh Penguins has signed an agreement with Rush Street’s Rivers Casino Pittsburgh that will see it become the team’s casino and sportsbook partner…
PointsBet nets landmark deal with NCAA’s Colorado Buffaloes
PointsBet has signed a five-year deal to become a betting, gaming and fantasy sports partner of The University of Colorado Buffaloes, becoming the first operator…
PrizePicks signs marketing deal with MLB’s Atlanta Braves
Atlanta, Georgia-based fantasy sports operator, PrizePicks has sealed a new partnership with local Major League Baseball (MLB) team, Atlanta Braves, for the remainder of the…