Marketing & Affiliates

29th June 2021

Super Group continues US expansion with foray into Colorado and Indiana

iGaming operator Super Group has announced the continuation of its brand expansion with Betway going live in Colorado and Indiana.  The company also anticipates that…

25th June 2021

Spotlight appoints Dan Ponzer as Pickwise vice president of content

Sports betting content provider Spotlight Sports Group has announced the appointment of Dan Ponzer as vice president of content at Pickwise, Spotlight’s betting content brand.…

24th June 2021

Operators welcome passage of Canadian single-event sports betting bill

Operators have welcomed the passing of a bill that is set to introduce single-event sports betting in Canada, which will provide opportunities for expansion in…

24th June 2021

Unibet to sponsor Stewart-Haas Nascar team

Kindred Group has announced a collaboration between its Unibet brand and Nascar team Stewart-Haas racing, along with its driver Kevin Harvick, with Unibet serving as…

23rd June 2021

Esports Entertainment Group seals New York Rangers partnership

Esports Entertainment Group (EEG), the esports and online gambling operator, has sealed a marketing partnership with the New York Rangers NHL ice hockey team. Under…

22nd June 2021

Chicago Bears sign up BetRivers and Rivers Casino as first gambling partners

The NFL’s Chicago Bears signed the team’s first sports betting partnership after agreeing an exclusive deal with BetRivers.com and Rivers Casino. The multi-year agreement was…

11th June 2021

Hard Rock scores partnership with soccer icon Messi

Land-based operator Hard Rock International has entered into a partnership with Argentinian soccer legend Lionel Messi. The five-year global agreement will see Messi serve as…

10th June 2021

DraftKings to collaborate with AGA responsible betting campaign

DraftKings has announced a collaboration with the American Gaming Association’s (AGA) “Have a Game Plan, Bet Responsibly” campaign. The campaign will be featured on DraftKings’…

10th June 2021

Smarkets receives investment from Susquehanna to expand US presence

Betting exchange operator Smarkets has announced a series B investment from Susquehanna Growth Equity, which will help Smarkets to increase its expansion across the US.…

8th June 2021

Penn National Gaming appoints Vimla Black-Gupta to board

Penn National Gaming has named marketer Vimla Black-Gupta as a new addition to the operator’s board of directors, subject to customary regulatory approvals. Black-Gupta has…

7th June 2021

BetMGM becomes exclusive betting partner of The Hockey News

BetMGM has agreed a deal to become the exclusive sports betting partner of ice hockey publication The Hockey News. Under the deal, The Hockey News…

4th June 2021

OlyBet scores Baltics partnership with NHL

OlyBet, a subsidiary of the Olympic Entertainment Group, has entered into a new regional partnership with North America’s National Hockey League (NHL). Under the agreement,…

4th June 2021

A Game Above appoints Girvan to senior partner marketing role

Customer acquisition and retention marketing specialist A Game Above has named industry veteran Paul Girvan as senior vice president of partner marketing. In the role,…

2nd June 2021

BetMGM partners NHL legend Gretzky as it eyes Canadian market entry

MGM-Entain joint venture BetMGM has partnered with ice hockey legend Wayne Gretzky, with the four-time Stanley Cup winner becoming a BetMGM brand ambassador, as the…