Marketing & Affiliates

20th March 2019

MLS confirms wide-ranging deal with MGM Resorts

North America’s Major League Soccer has entered into a multi-year strategic partnership with MGM Resorts and the Roar Digital joint venture between MGM and GVC…

11th March 2019

Boston Red Sox secures MLB first with MGM Resorts deal

Boston Red Sox becomes first Major League Baseball franchise to partner with a gaming company after confirming a deal with MGM Resorts International

28th February 2019

PGA Tour opens sponsorship to gambling companies

Golf’s PGA Tour to expand sponsorship programme and consider gambling companies as official marketing partners for all six of its tours

21st January 2019

Affiliates and media lead US gambling search rankings

Affiliates and media are leading online search rankings with players hungry for odds and information relating to the fledgling regulated market in the US

3rd December 2018

Catena sets sights on US for profit growth

The rise of the super affiliates is bringing unheralded levels of disclosure, Scott Longley explains, making it a golden age of discovery for gambling affiliate…

iGB North America Magazine Issue 45

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