PointsBet Racing – which is now live in 25 states – was created in partnership with 1/ST Technology, a subsidiary of thoroughbred racing company The Stronach Group.
The app will feature many famous tracks around the world, including content from each lef of the Triple Crown American horse racing championship.
The operator said that over 180 tracks total will be included on the app, from venues in the US, UK, Ireland, Hong Kong, Japan and Australia.
The platform will have in-built live streaming and replay capabilities, single user account sign-on and “deep link” integration across the business’s digital products. Also included will be statistical and factor compilation, new user education tools as well “seamless” deposit and withdrawal services.
The product is a result of an October 2022 agreement between 1/ST Technology and the business, who then announced a multi-year strategic partnership to build a pari-mutual wagering platform.
“The launch of PointsBet Racing marks a significant milestone in our efforts to expand our product portfolio and capture the tremendous potential of the US horse racing market,” said Johnny Aitken, PointsBet USA CEO.
“We are optimistic about replicating the success we have seen in mature global betting markets where racing is a huge engagement channel next to sports. This new offering will contribute to the growth of online horse racing in the US and we are excited to get live in advance of one of the most important racing events of the year.”