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Marketing & Affiliates
15th January 2020
National Lacrosse League seals Roar Digital partnership
Roar Digital, the joint venture between MGM Resorts International and GVC Holdings, has been named the official and exclusive gaming partner of the US National…
7th January 2020
Canada: a new frontier for online casino affiliates
Joonas Karhu, chief business officer at Bojoko, writes about the Canadian market and what affiliates need to do to ensure they are taking a responsible…
3rd January 2020
DraftKings becomes Madison Square Garden’s betting partner
DraftKings has become the official sports betting partner of North America’s most iconic sports arena, Madison Square Garden. The deal builds on the 2017 agreement…
19th December 2019
State of the Union: NJ, PA, DE, IA and more
This week’s State of the Union, in partnership with Segev LLP, covers the latest revenue figures from a range of markets, including the continuing growth…
19th December 2019
Gambling.com Group wins approval to launch in Indiana
Gambling.com Group has announced that its KAX Media America US subsidiary has secured approval from the Indiana Gaming Commission to begin offering its performance marketing…
5th December 2019
State of the Union: NFL, Penn National, RI, NH and more
This week’s State of the Union, in partnership with Segev LLP, covers the first National Football League (NFL) player to be suspended for breaking sports…
3rd December 2019
Harrah’s Philadelphia scores marketing deal with NFL’s Eagles
Caesars Entertainment-owned Harrah’s Philadelphia Casino and Racetrack in Pennsylvania has entered into a marketing partnership with the Philadelphia Eagles National Football League (NFL) franchise. Specific…
28th November 2019
State of the Union: NH, TN, VA and more
This week’s State of the Union, in partnership with Segev LLP, covers the approval of DraftKings’ New Hampshire sports betting contract, plus regulatory developments in…
27th November 2019
New Jersey warns media outlets against promoting unlicensed sites
The New Jersey Division of Gaming Enforcement (DGE) has written to news and media outlets in the state urging them not to publicise unlicensed sports…
26th November 2019
Fox Bet named official partner of Philadelphia 76ers
Fox Bet has become the first online sports betting brand to partner with an NBA team, agreeing a deal with the Philadelphia 76ers. The deal…
7th November 2019
The next generation of gambling affiliates
In the nascent US online betting and gaming sector, traditional igaming affiliates are facing significant competition from major media brands moving onto their patch. Jake…
5th November 2019
Gambling.com Group hires Kambi’s Bichsel as VP for US sales
Gambling.com group has appointed Max Bichsel, formerly director of US sales for Kambi, as vice president with a focus on its US business. Bichsel’s goal…
4th November 2019
DraftKings seals NBA partnership
Sportsbook and daily fantasy sports operator DraftKings has agreed to a partnership with the National Basketball Association (NBA) that will make the company an “authorized…
1st November 2019
NFL’s Philadelphia Eagles partner with Unibet
Unibet has signed a multi-year partnership with the National Football League’s (NFL) Philadelphia Eagles that will see Kindred Group brand heavily featured around the team’s…
