Marketing & Affiliates

iGB Live 2022

iGB Live! is back on 5-8 July at the RAI Amsterdam. Powered by iGaming and Affiliates, we return this year with three goals in mind.…

  • Start Date: July 5, 2022
  • End Date: July 8, 2022
  • Location: RAI Amsterdam
  • Registration website: https://www.igblive.com/
7th April 2022

TheScore Bet pens first partnership with Toronto Blue Jays

TheScore Bet, a subsidiary of Penn National Gaming, has entered into a 10-year partnership with baseball team the Toronto Blue Jays, becoming the team’s exclusive…

1st April 2022

Parx commits to AGA’s responsible gambling initiative

Greenwood Racing, the parent company of Parx Casino and BetParx, has become the latest gambling business to join the American Gaming Association’s (AGA) ‘Have a…

25th March 2022

PointsBet partners Ottawa Redblacks ahead of Ontario launch

The PointsBet Canada division of PointsBet has entered into a partnership with Ontario-based Canadian Football League (CFL) team the Ottawa Redblacks ahead of its launch…

24th March 2022

State of the Union: Better Collective, Louisiana, Rush Street Gaming and more

This week’s State of the Union, in partnership with Segev LLP, includes a super affiliate making a major splash ahead of Ontario’s igaming market opening…

22nd March 2022

USFL declares support for AGA’s ‘Have A Game Plan’ initiative

The new United States Football League (USFL) has become the latest organization to back the American Gaming Association’s (AGA) ‘Have A Game Plan. Bet Responsibly’…

21st March 2022

MLB’s Brewers scores sponsorship deal with Potawatomi Hotel & Casino

Major League Baseball (MLB) franchise the Milwaukee Brewers has entered into a multi-year sponsorship agreement with the Potawatomi Hotel & Casino in Wisconsin. Under the…

17th March 2022

Rush Street Interactive signs NBA great Noah as brand ambassador

Rush Street Interactive (RSI) has signed former National Basketball Association (NBA) and Chicago Bulls star Joakim Noah as a brand ambassador. Under the new agreement,…

16th March 2022

Delaware North backs AGA’s ‘Have A Game Plan’ campaign

Gambling and hospitality business Delaware North has declared its support for the American Gaming Association’s (AGA) ‘Have A Game Plan. Bet Responsibly’ public service campaign.…

10th March 2022

NHL signs OLG’s Proline+ as first Canadian sportsbook partner

Proline+, the sports betting brand of the Ontario Lottery and Gaming Corporation (OLG), has become the first sportsbook partner of the National Hockey League (NHL)…

9th March 2022

Disc drive: Ultimate bets big on growth

Ultimate has struck partnerships with DraftKings and L Sports as it looks to build betting into its growth roadmap. Cole Rush talks to American Ultimate…

8th March 2022

Bojoko secures Michigan and West Virginia licenses

Online gambling affiliate brand Bojoko has strengthened its position in the US after securing new licenses in Michigan and West Virginia. Players in both states…

7th March 2022

BetMGM scores NHL MVP Connor McDavid as latest brand ambassador

BetMGM has signed Connor McDavid, captain of National Hockey League (NHL) team the Edmonton Oilers, as its latest brand ambassador. McDavid becomes the first active…

25th February 2022

Caesars announces sports betting partnership with Cleveland Cavaliers

Caesars Entertainment has signed a multi-year agreement which will see it named as the official sportsbook partner of NBA side the Cleveland Cavaliers. The deal…