Marketing & Affiliates

9th October 2020

Aristocrat partners Las Vegas Raiders NFL franchise

Gaming group Aristocrat Technologies has become an official partner of the NFL’s Las Vegas Raiders and its Allegiant Stadium, the new 65,000-capacity arena in Nevada.…

8th October 2020

State of the Union: DraftKings, IL, Boyd and more

This week’s State of the Union, in partnership with Segev LLP, covers DraftKings’ efforts to raise $1.66bn, record sports betting figures for the US in…

7th October 2020

The Road Back: Back to Basics – Day one

Communication is a vital to a casinos’ efforts to bring premium customers back to properties, according to a panel of industry experts in the first…

1st October 2020

DraftKings signs Philadelphia Eagles as latest NFL partner

Sports betting and daily fantasy sports operator DraftKings has entered into a partnership with National Football League (NFL) franchise the Philadelphia Eagles. Under the multi-year…

29th September 2020

BetMGM scores betting deal with Tennessee Titans

BetMGM, the brand operated via the Roar Digital joint venture between MGM Resorts International and GVC Holdings, has agreed to become the official sports betting…

25th September 2020

PointsBet partners with NFL’s Colts and Bears

PointsBet has agreed partnerships with both the Indianapolis Colts and Chicago Bears, making it a sportsbook partner of the NFL franchises. Under both deals, PointsBet…

24th September 2020

DraftKings expands partnership with Colorado Rockies

Sports wagering and daily fantasy sports operator DraftKings has expanded its partnership with Major League Baseball (MLB) franchise the Colorado Rockies. Under the deal, DraftKings…

24th September 2020

State of the Union: Scheinberg, CO, TN and more

This week’s State of the Union, in partnership with Segev LLP, includes PokerStars founder Isai Scheinberg’s fine for operating an illegal gambling business, a successful…

ICE North America Webinar Series – The Road Back

With American casinos beginning to reopen, questions still remain about the roadmap to long-term recovery. The Road Back four-part webinar series will examine measures and best practices to guide land-based operators and suppliers, as you work with your customers, your teams and your partners to provide a safe betting and gaming experience in the 'new normal' environment.

Register Now!
23rd September 2020

Rivers Casino Pittsburgh partners with NHL’s Penguins

The NHL’s Pittsburgh Penguins has signed an agreement with Rush Street’s Rivers Casino Pittsburgh that will see it become the team’s casino and sportsbook partner…

18th September 2020

BetMGM links up with NFL’s Las Vegas Raiders

BetMGM, the gambling brand operated via the GVC Holdings-MGM Resorts joint venture Roar Digital, has entered into a new partnership with the Las Vegas Raiders…

16th September 2020

Philadelphia Eagles sign Fox Bet sponsorship deal

The NFL’s Philadelphia Eagles have signed a new multi-year partnership with Flutter brand Fox Bet, who will launch a new studio at the team’s home…

16th September 2020

DraftKings seals wide ranging NY Giants partnership

DraftKings has agreed an exclusive, multi-year partnership with the New York Giants that sees the sports betting giant become the National Football League (NFL) franchise’s…

14th September 2020

AGA marketing code for betting comes into effect

The American Gaming Association (AGA)’s has introduced a new code of conduct to prevent irresponsible advertising by its members for their sportsbook products. The code,…

14th September 2020

ESPN to promote William Hill, DraftKings odds through new deal

Sports media giant ESPN has agreed deals with both Caesars Entertainment and DraftKings to showcase odds from William Hill and daily fantasy sports information from…

iGB North America Magazine Issue 45

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