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DraftKings expands Kambi sportsbook partnership


Sports betting solutions provider Kambi has expanded its existing supply arrangement with with daily fantasy and sports betting giant DraftKings to cover eight additional US states.

The new deal covers Colorado, Indiana, Iowa, Maine, New York, Pennsylvania, Tennessee and West Virginia, whilst securing “Kambi’s current revenues in New Jersey for at least the short-to-medium term”, the provider said.

Kambi added that it would benefit from “the opportunity to generate incremental revenues as and when the partnership enters the additional jurisdictions”.

The two parties struck an initial multi-year agreement in June 2018, with Kambi supporting the launch of DraftKings-branded sports betting in New Jersey. The initial deal was agreed after DraftKings announced its first US sports betting deal, with the state’s Resorts Atlantic City casino.

Jason Robins

“Kambi has been a key partner for DraftKings, providing us with backend sportsbook technology that has enabled to us to offer our customers an engaging product in a highly competitive market,” DraftKings chief executive Jason Robins (pictured left) said.

Kambi chief executive Kristian Nylén added: “Over the course of the past 12 months, Kambi and DraftKings have developed a symbiotic relationship, working closely together to deliver a high-quality sportsbook, which has only improved over time.”

Aided by its growth in the US, Kambi last month reported a 25.3% year-on-year increase in revenue for the first six months of 2019, with a trio of launches in the regulated Pennsyvlania market in the three months through to the end of June alone.