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DraftKings partners with Inspired to launch virtual sports


DraftKings is to launch virtual sports in partnership with Inspired Entertainment to help fell the void left by the cancellation of sporting events around the world.

Under the agreement, Inspired will provide its new V-Play Plug & Play end-to-end online virtual sportsbook product to allow DraftKings to integrate its range of virtual sports products.

Customers will be able to wager on 14 virtual sports variants such as basketball, football, horse racing, soccer and motor racing across desktop and mobile.

“Not only do we have the largest and most advanced portfolio of virtual sports, we tailor our products to sports fanatics with a combination of fast-paced action, ultra-realistic player simulations and a tremendous breadth of bet types,” Inspired’s president and chief operating officer Brooks Pierce said.

“We are looking forward to working with DraftKings on bringing a continual stream of betting content to their customer base, especially at this time when there is limited live sports content available.”

DraftKings customers have seen their betting options severely limited due to the cancellation or postponement of most events as a result of the novel coronavirus (Covid-19) outbreak.

Scout Gaming and Gaming Innovation Group are among the other operators to have launched virtual sports betting in the absence of traditional sports during the ongoing pandemic.

Meanwhile, Inspired has also agreed a deal to launch a selection of its premium slots on the Microgaming content aggregation platform.

Inspired will initially deliver 20 online slot titles through the platform including Anubis Wild Megaways, Prison Escape and Stacked Fire 7s, with a selection of its virtual sports and table games to follow.

Claire Osborne, vice president of interactive at Inspired, said: “The collaboration with Microgaming will enable us to increase our reach and brand visibility with operators. We look forward to providing Microgaming’s customers with access to our content.”