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EveryMatrix eyes licenses in Michigan and West Virginia


Gaming software provider EveryMatrix has applied for new licenses in Michigan and West Virginia as part of its ongoing expansion strategy in the US.

The provider said that it identified both states as “highly attractive” markets following the legalization of online casino and sports betting in each state.

EveryMatrix is already active in New Jersey and has agreements in place with operators such as Kindred Group and Resorts Digital, while the provider said it also plans to look at moving into other states in the near future.

“To support our business advances and multi-state partnerships, we have now filed license applications in West Virginia and Michigan,” said Erik Nyman, who was appointed president of EveryMatrix Americas in August 2020 to spearhead the US expansion strategy.

“This follows our clear path and ambition to be live with our technology and products in states that allow for a full casino and sports betting offering. I am very pleased with EveryMatrix’s progress in the US and looking ahead to an exciting 2022.”

The double license application comes after EveryMatrix In June announced the opening of Armadillo Studios, its first igaming studio investment in the US.

In October, EveryMatrix also agreed a new strategic partnership with payment technology business Nuvei Corporation to support its expansion plans in the country.