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GAN secures exclusive online rights to Ainsworth games in US


Gaming technology provider GAN has secured the exclusive rights to all current and future online games from Ainsworth Game Technology in the US.

Financial terms of the deal were not disclosed, but GAN did confirm it would begin deriving online content licensing fees from Ainsworth for its existing online operations in New Jersey, with expansion also planned in Michigan and Pennsylvania this year.

As part of the deal, Ainsworth will expand its online library with an additional 110 games, with all content to be exclusively offered through the GAN Platform or via Super RGS in the US.

“This agreement ensures that GAN possesses differentiated and exclusive access to what we believe will be an ever-growing focus on recognized retail gaming content naturally sought-after by Americans engaged in playing online casino games,” GAN chief commercial officer Jeff Berman said.

“Our goal is to continue to build a leading portfolio of US casino games to benefit our diverse clients and establish ourselves as exclusive providers of premier US content.”

Ainsworth’s general manager for online, Jason Lim, added: “Our agreement with GAN is a testament to their leading online distribution across the US igaming states as well as our industry-leading collection of slot games and emphasizes the importance of exclusive gaming content in a competitive industry.

“Games such the QuickSpin brand of wheel games, Pan Chang, Lucky Break and Kanga Cash offer exciting and unique experiences for our players around the world.”

In March, GAN revealed revenue growth in 2020, but also said that higher expenses led to a loss of $20.2m.