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IGT to power Circa’s sports betting app in Colorado


International Game Technology (IGT) has agreed a deal to power Circa Sports’ mobile sports betting application in Colorado.

Under the agreement, IGT will provide its PlaySports platform for the new Circa Sports offering, allowing consumers in the state to place bets on mobile.

In February, Las Vegas-based sports betting brand Circa Sports linked up with casino operator Century Casinos to launch online sports wagering services in Colorado.

The 15-year agreement stated that Circa Sports would roll out its mobile sports betting app in under the master license issued to one of Century’s licensed venues. The app was scheduled to launch on or around May 1, 2020.

“The IGT PlaySports platform continues to prove its ability to support world-class sports betting operations across the US, and I am confident it will enable us to quickly differentiate Circa Sports in Colorado and beyond,” Circa Sports’ chief executive Derek Stevens said.

IGT PlayDigital senior vice president Enrico Drago added: “Together with Circa Sports, IGT will expand its PlaySports footprint into Colorado, another US state with compelling sports betting growth opportunities for IGT and our customers.”

The IGT PlaySports platform currently powers sports betting across 11 states at venues including commercial and tribal-run casinos, lottery-run destinations and racetracks.

In related news, IGT has signed a one-year extension to its contract with the Missouri Lottery to continue providing instant ticket games and related services until June 30, 2021.

IGT has printed instant tickets for the Missouri Lottery since 2010, while it has also served as the Lottery’s technology and lottery systems provider since 1991.

Missouri Lottery executive director May Scheve Reardon said: “IGT’s industry expertise and innovative approach to lottery create fresh and entertaining concepts that our players have grown to love and expect from the Missouri Lottery’s games.”

IGT’s chief operating officer for lottery, Jay Gendron, added: “IGT has worked closely with the Missouri Lottery to expand the Lottery’s content portfolio with appealing instant game content and successful second-chance promotions that can drive player engagement and sales growth.

“We look forward to continuing our partnership with the Lottery while delivering high-performing, quality instant tickets that help generate funds for Missouri’s public education programs.”

The announcements come after IGT earlier this month implemented a temporary furlough programme for its staff in the US as a result of the novel coronavirus (Covid-19) pandemic, impacting 2,300 employees.

Robert Vincent, chair of the supplier’s primary operating subsidiary for its US lottery business, IGT Global Solutions Corporation arm, said the pandemic had significantly impacted its customers and markets.