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Inspired lands igaming content deal with Loto-Québec


Inspired Entertainment has agreed a deal to provide on-demand virtual sports and online casino content to Canadian provincial lottery operator Loto-Québec.

Under the agreement, Loto-Québec will now gain access to Inspired’s portfolio of interactive slots, table games and virtual sports on-demand content. Games will be added to the operator’s online gambling platform.

Titles to be launched via the deal include Maximus Soldier of Rome, Book of the Irish and 1st Down Slots, the latter of which is the first slot title to feature football virtual clips.

Inspired content will be enabled for players in Quebec in the third quarter of 2019, after which Loto-Québec will deploy the Inspired Virtual Plug N Play end-to-end online scheduled virtual sports solution

Inspired’s Plug N Play is a white label product and will be branded to run in line with Loto-Québec’s own operations.

“The addition of Inspired’s popular casino titles and a library of fresh on demand and scheduled virtual sports games boosts our portfolio and allows us to reach a wider audience,” Loto-Québec e-commerce general manager, Julie Benoît, said. “We’re excited to see continued growth as a result of this partnership.”

Brooks Pierce, president and chief operating officer of Inspired, added: “Loto-Québec is a hugely successful corporation that we consider a key partner in our North American expansion strategy.

“They have been at the forefront of Canadian gaming and we are delighted to partner with them to offer Loto-Québec players something unique and different than what they already have access to.”

Last month, Loto-Québec reported a 3.1% year-on-year increase in revenue to CAD$2.83bn (£1.76bn/€1.93bn/US$2.15bn) for its 2018-19 financial year, with the contribution from its igaming offering growing to $105.4m.