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Inspired scores Caribbean virtual sports deal with Cage

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Inspired Entertainment has agreed a deal with The Cage Companies to provide its virtual sports products across the Caribbean.

Under the agreement, Inspired will supply its virtual sports products in Cage’s retail outlets and its V-Play Plug & Play (VPP) online and mobile solution for Cage’s interactive channels throughout the region.

VPP features a number of custom sports variants for Cage customers, including virtual cricket, which Inspired will introduce for the first time as part of its VPP solution.

Cage and its affiliates will also be able to sublicense the products to third-party operators in the Caribbean.

“The Cage Companies have established themselves as the Caribbean’s premier gaming route operator and we are looking forward to working with them and extending our partnership to deploy our leading content into the market,” Inspired’s president and chief operating officer Brooks Pierce said.

Robert Johnson, founder of The RLJ Companies – majority owner of Cage Companies – added: “With Inspired’s virtuals, and cricket in particular, our customers’ favourite sports seasons don’t have to end and our retailers can enjoy the financial benefits of the extended season.”

The deal comes after Cage in December entered into a strategic partnership with Flutter Entertainment-owned FanDuel Group to launch online and retail sportsbooks in South America and the Caribbean.

FanDuel and the supplier’s Cage Sports subsidiary will operate sportsbooks at retail locations and online across both regions.