Louisiana-based Coushatta Casino Resort has launched a new social casino and sportsbook in partnership with Rush Street Interactive.
Coushhatta Casino4Fun is powered by the same technology used for Rush Street’s real-money online gaming sites and omni-channel retail sportsbooks.
The site offers access to more than 300 slots, table games and live dealer titles. Players will also be able to bet virtual chips on sporting events through the new offering.
Similar offerings have been launched for Rush Street’s properties in New York, Pennsylvania and Illinois – where it also offers real-money sports betting, and in Pennsylvania, igaming – to drive customer acquisition and engagement.
Rush Street’s new partner in Louisiana is the Coushatta tribe, which opened its casino in 1995, which it claims to be the largest venue of its kind in the state.
“We are thrilled to offer our guests the popular amenity of online social gaming. We know Coushatta Casino4Fun will create fun and excitement for our guests once they sign up to play,” the Coushatta Casino Resort’s general manager Scott Sirois said.
“Our new website delivers social casino gaming excitement directly to our guests’ fingertips––anytime, anywhere.
“With hundreds of casino games available on the website, some with the option of interacting with a live dealer, this brings us to a new level of guest service in the gaming industry,” he added.
Rush Street Interactive president Richard Schwartz thanked the Coushatta Tribe for its vote of confidence in his business’ solutions.
“We look forward to working together to build Coushatta Casino Resort’s online database through strategic marketing & promotions, which will increase interest in its property, which in turn, we expect to help generate more revenues.”
He said that by preparing the ground for legal online betting and gaming, operators could position themselves to steal a march on competitors once real-money regulation passed.
“This partnership will provide them with a powerful marketing tool to increase their current casino customer engagement, reactivate lapsed players, and acquire new customers cost-efficiently.”
News of the deal comes as Rush Street Interactive prepares to become one of the latest igaming divisions of a land-based operator to be spun off as a listed entity. Through a reverse merger with special purpose acquisition company dMY Technology Group, the business is to be listed on the Nasdaq Stock Exchange, at an enterprise value of $1.78bn.