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MGM-GVC joint venture Roar Digital secures Nevada and New Jersey licences


Roar Digital, the joint venture between GVC Holdings and MGM Resorts, has been awarded an igaming licence by the Nevada Gaming Commission, as well as a transactional waiver by the New Jersey Department of Gaming Enforcement.

The new Nevada licence will enable Roar Digital to offer both B2B and B2C online betting and gaming – currently limited to poker –  in the state. The licence will run for an initial two-year period.

In New Jersey, Roar Digital will be permitted to offer both sports wagering and online gaming products, having secured the transactional waiver. This waiver allows it to operate for up to six months while the DGE completes its comprehensive investigation into whether it should be awarded a full licence.

“I am delighted the NGC has confirmed that GVC meets its stringent regulatory requirements in order to offer betting and gaming products in the state,” GVC CEO, Kenneth Alexander, said.

“Coming at the same time as Roar Digital receives a transactional waiver to operate in New Jersey, GVC and our MGM joint venture are hitting important milestones which pave the way for the creation of a market leading US betting and gaming business.”

Roar Digital was established in July 2018, with Jim Murren, chairman and CEO of MGM Resorts, saying at the time they expected to “dominate” the US sports betting market thanks to a combination of retail and online gaming expertise.

The joint venture was named Roar Digital in January this year, with Matt Prevost, former marketing chief at Coral Interactive, being appointed as chief marketing officer for the business. Adam Greenblatt, formerly GVC director of corporate development and strategy, serves as its chief executive.