New Jersey-based sports betting exchange Prophet is to debut in the US within weeks after partnering with gaming group Caesars Entertainment.
Prophet, which has migrated from the UK after targeting the US market, will debut its Betprophet platform in New Jersey through a multi-year market access agreement with Caesars.
Betprophet will go live in New Jersey in time for the 2021 NFL and college football season, and hit Indiana in 2022, before future rollouts to additional US states. Prophet will offer its services on web, iOS, Android and via their public API.
“We are delighted to announce our agreement with Caesars which will see Prophet launch for the 2021 football season,” said Dean Sisun, Prophet’s chief executive and co-founder.
“Prophet is going to be the sports betting exchange of choice because of its simplicity and focus on sports betting principles. We are for the customers who want the best experience and prices on the market.”
Prophet was formerly licensed in the UK and operated out of London before migrating its team and technology to the US market.
Dynamic, trading as Prophet, had its UK licence suspended by the Gambling Commission last April after failing to fully integrate with the Gamstop national self-exclusion system. The licence was reinstated within days.