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SCCG in talks to launch social casino


Las Vegas-based gaming consultancy SCCG Management and gambling-focused social media initiative Lady Luck HQ are to explore potentially launching a new online social casino.

Plans are at an early stage and talks remain ongoing, with full details of the venture yet to be revealed. However, both companies say the partnership aims to “revolutionise” online and offline gaming experiences.

Led by Francine Maric, Lady Luck HQ produces gambling content across YouTube, Facebook, Instagram and TikTok. This includes live streams of both online and land-based slot machine games.

The Lady Luck HQ YouTube channel has almost 400,000 subscribers from around the world. Lady Lucky HQ also has over 470,000 followers in Facebook, 238,000 TikTok followers and 170,000 followers on Instagram.

“When two powerhouses like Lady Luck HQ and SCCG come together, magic happens,” SCCG founder and CEO Stephen Crystal said. “This collaboration will set new benchmarks and bring forth innovative solutions for gaming aficionados worldwide.”

Maric added: “To collaborate with a visionary like Stephen Crystal and the SCCG brand is an honour. We are pushing boundaries, ensuring that our community experiences the future of gaming first-hand.”

SCCG and Lady Luck HQ add that the new collaboration will focus on vision, future-forward gaming solutions. Further details of the venture will be announced in the coming weeks and months.