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SIS grows US presence with greyhounds deal


Sports Information Services (SIS) has agreed a deal to provide its British and Irish greyhound racing content to US advance deposit wagering provider AmWest Entertainment.

Under the deal, SIS will supply the operator with live streams and related data for up to 33,000 greyhound races per year.

The agreement covers 53 meetings per week across British tracks such as Central Park, Crayford, Doncaster, Harlow, Henlow, Hove, Monmore and Romford, as well as Irish races at Cork, Kilkenny, Limerick, Mullingar, Tralee, Waterford and Youghal.

As part of the deal, AmWest Entertainment will be able to accept and transfer bets into the new SIS World Greyhound Racing Pool, which recently went live, via its site.

“Securing SIS’s British and Irish greyhound racing tote service is an important step in our ambitions to further diversify and expand our sports betting offering,” AmWest Entertainment chief executive, Nelson Clemmens, said.

“We are confident that SIS’s top quality British and Irish greyhound racing will prove to be a real revenue driver for our business.”

Paul Witten, product director at SIS, added: “We are delighted to announce the deal with AmWest Entertainment, which provides AmWest’s customers with top quality greyhound racing from Britain and Ireland, which is sure to drive increased engagement and revenues for them.

“This agreement further builds on our objective to expand our racing offer internationally, and will also continue to build the reach of British & Irish greyhound racing around the world.”

AmWest Entertainment is licenced by the Oregon Racing Commission as a multi-jurisdictional account wagering provider, while it is also licensed separately in the states of Idaho, Kentucky, Montana, New York and Wyoming. 

It recently struck a deal with Colossus Bets, that saw it add British and Irish racing to its offering, as well as launching cashout functionality for customers.