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West Virginia sports betting revenue hits $2.2m in January


Licensed gambling operators in the state of West Virginia generated a collective $2.2m in sports wagering revenue in January, with mobile the most popular form of betting for consumers.

Players spent a total of $35.4m on sports betting during the four weeks through to January 25, 2020, winning $32.9m in the process.

Retail was the main source of income during the month, with licensed operators reporting revenue of $1.2m after consumers bet $15.7m at land-based facilities across the state.

However, though mobile generated lower revenue at $970,873, player spending was higher than that of retail, with consumers wagering a total of $19.7m via approved digital platforms.

The mobile market in the state could be set for further growth after International Game Technology last month agreed a deal with Delaware North Gaming & Entertainment to power sports betting at its venues in West Virginia and also Arkansas.

The agreement will see Delaware North re-enter West Virginia’s sports betting market. Delaware North had been operating its BetLucky brand in partnership with Miomni Gaming, but halted activities in March last year after a disruption to services.

In terms of individual operators, Penn National Gaming’s Hollywood Casino at Charles Town Races again led the market in January, posting $1.6m in revenue after taking $22.9m in wagers. Hollywood Casino operates its sportsbook via a partnership with DraftKings.

The Greenbrier private resort ranked second with revenue of $348,951 for the month, followed by Mountaineer Casino and its William Hill sportsbook on $227,938 in total sports betting revenue.

Delaware North’s Mardi Gras and Wheeling venues have been inactive since March due to the dispute with Miomni Gaming, but this is set to change with the new IGT deal.