Second Spectrum, part of the Genius Sports group, has signed a multi-year extension to its partnership with the National Basketball Association (NBA).
Under the deal, Second Spectrum will serve as an official NBA League Pass augmentation provider and an official NBA team basketball analytics provider.
NBA tracking data will continue to be integrated into Genius Sports’ basketball insights and analytics engine, while Genius Sports will also continue to provide its services to all 30 NBA teams.
The league and Second Spectrum will also collaborate to research and develop “Dragon”, a new, next-generation technology platform that will track mesh data that aims to synthesize millions of on-court basketball data points.
In addition, the NBA will use Second Spectrum augmentation technology to create graphics based on optical on-court basketball data for alternate telecasts available on NBA League Pass.
“As one of the most technologically advanced leagues in world sport, NBA teams, fans, broadcasters and media partners demand cutting-edge innovations,” Genius Sports chief executive Mark Locke said.
“We’re thrilled to expand our long-term partnership with the NBA. We are proud that the NBA shares our vision that Dragon can solve the technology challenges of the future.”
Earlier this month, Genius announced two new board appointments.