Browse articles by topic

Iowa iGaming Dashboard – July 2020

Insight | Data

The reopening of retail venues in June contributed to more month-on-month growth in the Hawkeye State, with amounts wagered rising to $12.7m.

iGaming Business and Ficom Leisure are delighted to present the Iowa iGaming Dashboard, providing a monthly breakdown of the latest figures from the Hawkeye State’s regulated gambling market.

The data will be updated monthly following the official release of figures from the Iowa Racing and Gaming Commission. 

While retail returned, customers staked just $1.1m at land-based venues during the month, and licensees ultimately posted losses of $41,321 for the channel in June as online continued to dominate. 

Online handle – at a time when most major US sports are yet to resume following the Covid-19 shutdown – came to $11.6m, a significant advance on May’s $7.0m figure, with revenue of $662,062 left after customer winnings. 

The reopening of retail premises resulted in a reshaping of market shares, with Prairie Meadows Racetrack and Casino, partnered with William Hill, seeing its share of revenue decline to 33.4%. While this still constitutes a market-leading position, it represents a significant decline from May, when it accounted for 49.1% of the state’s sports betting GGR. 

In second was Wild Rose Jefferson, which accounted for 18.4% of GGR in June. This marked a leap from the DraftKings-allied venue’s 7.7% share in the previous month.

In third was another William Hill partner, Isle Casino Hotel Waterloo, on 11.3%.

Ficom Leisure also provides monthly figures on New Jersey in the New Jersey iGaming Dashboard, Indiana in the Indiana iGaming Dashboard, and Pennsylvania in the Pennsylvania iGaming Dashboard.

It also provides quarterly figures, available via, on the Italian online market in the Italy IGaming Dashboard, on the Danish market in the Denmark iGaming Dashboard, on the Spanish market in the Spain iGaming Dashboard, and on the Portuguese market in the Portugal iGaming Dashboard.

A European corporate advisory firm, Ficom Leisure is a specialist in all segments of the betting and gaming sector.