Sponsorship

21st April 2021

DraftKings becomes official partner of Professional Fighters League

Online operator DraftKings has become the first official sportsbook and daily fantasy partner of mixed martial arts (MMA) organization, the Professional Fighters League (PFL). The…

19th March 2021

DraftKings becomes official partner of American Cornhole League

Daily fantasy and sports betting operator DraftKings has become the official sports betting partner of the American Cornhole League (ACL). The deal will see DraftKings…

19th March 2021

Fox Bet set to become authorized NFL sportsbook

Fox Bet has announced that the brand will receive authorized sportsbook operator status from the NFL if and when the league approves official sportsbook operators…

11th February 2021

Esports Entertainment Group signs Baltimore Ravens partnership

The Esports Entertainment Group (EEG) has signed a multi-year partnership with National Football League (NFL) team Baltimore Ravens, to become the franchise’s esports tournament provider.…

10th February 2021

NHL takes stake in PointsBet as it announces multi-year partnership

Australian sports betting operator PointsBet has agreed a multi-year strategic partnership with the National Hockey League (NHL), becoming an official sports betting partner of the…

3rd February 2021

Betting sponsorships worth $396.6m to US sport, research claims

The betting industry has invested almost $400m in sponsorship investments in US sport since the repeal of the Professional and Amateur Sports Protection Act (PASPA)…

27th January 2021

DraftKings joins NBA’s Charlotte Hornets as official DFS partner

Daily fantasy and sports betting operator DraftKings has entered into a new partnership with the North Carolina-based Charlotte Hornets, of the National Basketball Association (NBA).…

15th January 2021

PlayUp sponsors NHL’s New Jersey Devils

Australian daily fantasy and sports betting operator PlayUp has secured an agreement with the National Hockey League (NHL)’s New Jersey Devils, which becomes the operator’s…

11th December 2020

DraftKings becomes official partner of NHL’s Nashville Predators

DraftKings has signed a deal to become the official daily fantasy sports provider and an official sports betting operator of the National Hockey League (NHL)’s…

26th November 2020

DraftKings to sponsor Mike Tyson comeback fight

DraftKings has been named the official sports betting partner of the upcoming boxing match between former undisputed heavyweight world champion Mike Tyson and former four-division…

16th November 2020

Arizona casino partners with Phoenix Suns & Mercury

Arizona’s tribal-operated Gila River Hotels & Casino has announced a new partnership with National Basketball Association (NBA) team Phoenix Suns, and Women’s NBA (WNBA) team…

3rd November 2020

DraftKings scores first golf partnership with DeChambeau

Sports betting and daily fantasy sports operator DraftKings has secured its first deal with a professional golfer by entering a partnership with US player Bryson…

3rd November 2020

FanDuel nets partnership with NBA’s Memphis Grizzlies

Daily fantasy and sports betting operator FanDuel has struck a new strategic partnership with Tennessee-based National Basketball Association (NBA) team, the Memphis Grizzlies. The multi-year…

30th October 2020

WynnBET enters multi-year sports betting partnership with Nascar

WynnBET, the digital gaming division of Wynn Resorts Ltd., has entered into a multi-year, national sports betting partnership with the National Association for Stock Car…