Marketing & Affiliates

19th February 2020

Gaming Innovation Group approved for Pennsylvania launch

Gaming Innovation Group (GiG) has further expanded its presence in the US after it was granted approval by the Pennsylvania Gaming Control Board to begin…

14th February 2020

DraftKings signs trio of partnerships with NBA franchises

DraftKings has signed new partnership agreements with a trio of National Basketball Association (NBA) teams. The deals see it become a sports betting partner of the…

30th January 2020

BettingUSA to donate 1% of earnings to fight problem gambling

Gambling affiliate BettingUSA.com has pledged to donate 1% of its earnings to the US National Council on Problem Gambling (NCPG). It has become the first…

24th January 2020

MGM named Las Vegas Raiders’ official gaming partner

National Football League (NFL) franchise the Las Vegas Raiders has named MGM Resorts as the team’s official gaming partner, as well as a founding partner…

15th January 2020

National Lacrosse League seals Roar Digital partnership

Roar Digital, the joint venture between MGM Resorts International and GVC Holdings, has been named the official and exclusive gaming partner of the US National…

7th January 2020

Canada: a new frontier for online casino affiliates

Joonas Karhu, chief business officer at Bojoko, writes about the Canadian market and what affiliates need to do to ensure they are taking a responsible…

3rd January 2020

DraftKings becomes Madison Square Garden’s betting partner

DraftKings has become the official sports betting partner of North America’s most iconic sports arena, Madison Square Garden. The deal builds on the 2017 agreement…

19th December 2019

State of the Union: NJ, PA, DE, IA and more

This week’s State of the Union, in partnership with Segev LLP, covers the latest revenue figures from a range of markets, including the continuing growth…

19th December 2019

Gambling.com Group wins approval to launch in Indiana

Gambling.com Group has announced that its KAX Media America US subsidiary has secured approval from the Indiana Gaming Commission to begin offering its performance marketing…

5th December 2019

State of the Union: NFL, Penn National, RI, NH and more

This week’s State of the Union, in partnership with Segev LLP, covers the first National Football League (NFL) player to be suspended for breaking sports…

3rd December 2019

Harrah’s Philadelphia scores marketing deal with NFL’s Eagles

Caesars Entertainment-owned Harrah’s Philadelphia Casino and Racetrack in Pennsylvania has entered into a marketing partnership with the Philadelphia Eagles National Football League (NFL) franchise. Specific…

28th November 2019

State of the Union: NH, TN, VA and more

This week’s State of the Union, in partnership with Segev LLP, covers the approval of DraftKings’ New Hampshire sports betting contract, plus regulatory developments in…

27th November 2019

New Jersey warns media outlets against promoting unlicensed sites

The New Jersey Division of Gaming Enforcement (DGE) has written to news and media outlets in the state urging them not to publicise unlicensed sports…

26th November 2019

Fox Bet named official partner of Philadelphia 76ers

Fox Bet has become the first online sports betting brand to partner with an NBA team, agreeing a deal with the Philadelphia 76ers. The deal…