Marketing & Affiliates
Ontario sports betting standards restrict marketing, but not product
The Alcohol and Gaming Commission of Ontario (AGCO) has published draft sports betting regulations for the province, with restrictions on marketing similar to Ontario’s proposed…
DraftKings and Boston Red Sox enter fantasy sports partnership
The Boston Red Sox and DraftKings have entered into a deal that will see DraftKings become the exclusive Daily Fantasy Sports (DFS) betting partner of…
Michigan issues vendor license to Intelitics
The Michigan Gaming Control Board (MGCB) has granted a vendor permit to marketing and analytics platform provider Intelitics, which will allow the platform to offer…
Rush Street Interactive launches Scientific Games products in West Virginia
Rush Street Interactive (RSI) has agreed a deal with Scientific Games which will see RSI launch Scientific Games’ online casino products in West Virginia, via…
Tipico agrees $90m media deal with USA Today owner Gannett
American mass media holding company Gannett Co. has signed an exclusive agreement with sportsbook and gaming operator Tipico’s US subsidiary. The deal sees Tipico become…
FanDuel appoints Borkowski as new senior vice president of marketing
FanDuel has announced the appointment of Brian Borkowski as its new senior vice president of marketing. Following 15 years of marketing experience, Borkowski is joining…
Caesars and New Orleans Saints confirm Superdome naming deal
Caesars Entertainment today confirmed its partnership with NFL’s New Orleans Saints which will see the Saints’ home stadium rebranded to the Caesars Superdome. In addition…
Louisiana legislators approve Caesars’ NFL-first Superdome naming deal
A committee of Louisiana lawmakers has approved Caesars Entertainment’s deal to obtain naming rights to the state’s Superdome, home of the NFL’s New Orleans Saints.…
PointsBet launches online gaming in New Jersey
Online gaming operator PointsBet has launched its igaming platform within the state of New Jersey, having received clearance from the New Jersey Department of Gaming…
Penn National Gaming announces multi-year Nascar partnership
Penn National Gaming has announced a multi-year agreement between its subsidiary Penn Interactive and Nascar within the state of Arizona. The deal will see Penn…
State of the Union: DraftKings, Sands, New Jersey and more
This week’s State of the Union, in partnership with Segev LLP, includes DraftKings’ expansion into the world of NFTs, Las Vegas Sands’ earnigns report for…
DraftKings to launch NFT Marketplace
US sportsbook giant DraftKings has announced the launch of DraftKings Marketplace, a platform for customers to buy and sell non-fungible tokens (NFTs) through their existing…
Elys to launch new betting platform with CDI after US Bookmaking deal
Interactive gaming and sports betting company Elys Game Technology (Elys) has announced that it will showcase its new retail sports betting platform, Elys Gameboard US,…
WynnBet named official sportsbook and gaming partner of Detroit Lions
Mobile sports betting operator WynnBet has signed a multi-year partnership with the Detroit Lions, which will see it become the NFL team’s official sportsbook and…